for 6-, 7- & 8-figure E-Com brands
More revenue for E-commerce Brands with the same traffic
More revenue for e-commerce brands with the same traffic
More revenue for e-commerce brands with the same traffic
We find out where your shop is losing revenue and fix it. Through data-driven A/B tests, optimised funnels and landing pages that convert.
LuckyHemp, Alb filter
and 103+ other brands trust SCAEL
Partner
+0%
+0%
+0%
+0%
+0%
+0%
Problem
Your visitor numbers are increasing. Your profit remains low.
Your visitor numbers are increasing. Your profit remains low.
Your visitor numbers are rising.
Your profit remains low.
You have product-market fit, working paid traffic channels and a conversion-optimised storefront setup. But somewhere between ad click and checkout, you're losing revenue. Your funnel has too many hidden points of friction that you can't see, but that send your customers bouncing in seconds.
Visitor numbers are higher than ever before.
You have products people love.
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 23 23" xmlns="http://www.w3.org/2000/svg"><g d="M 3.286 23 C 1.471 23 0 21.529 0 19.714 L 0 3.286 C 0 1.471 1.471 0 3.286 0 L 19.714 0 C 21.529 0 23 1.471 23 3.286 L 23 19.714 C 23 21.529 21.529 23 19.714 23 Z M 9.633 8.762 L 14.28 13.408 L 13.409 14.28 L 8.762 9.633 Z M 14.28 9.633 L 9.633 14.28 L 8.762 13.408 L 13.408 8.762 Z" fill="transparent" height="23px" id="C6_RikhUd" width="23px"><path d="M 3.286 23 C 1.471 23 0 21.529 0 19.714 L 0 3.286 C 0 1.471 1.471 0 3.286 0 L 19.714 0 C 21.529 0 23 1.471 23 3.286 L 23 19.714 C 23 21.529 21.529 23 19.714 23 Z" fill="rgba(255, 0, 0, 0.2)" height="23px" id="VF2PiTlWP" width="23px"/><path d="M 0.871 0 L 5.518 4.647 L 4.647 5.518 L 0 0.871 Z" fill="rgb(255, 0, 0)" height="5.517809523809527px" id="XPHKPyKq8" transform="translate(8.762 8.762)" width="5.517809523809518px"/><path d="M 5.518 0.871 L 0.871 5.518 L 0 4.647 L 4.647 0 Z" fill="rgb(255, 0, 0)" height="5.517809523809527px" id="OvevKyezO" transform="translate(8.762 8.762)" width="5.517809523809518px"/></g></svg>)
BUT: Your shop is not converting profitably or at scale.
Our proven 6-step system
A system for scaling
A system to scale.
A system for scaling
No one-off fix. A system that gets better with every test, turning data into hypotheses and hypotheses into results.
Competitor & Data Analysis
Understand the target audience.
Customer Research
to do
Results
?????
A
Avatar A
49% of revenue
Age
28-42
AVG Cart
€68
Channel
Meta
Pain
Trust
B
Avatar B
23% of revenue
Age
18-27
AVG Cart
€42
Channel
Meta
Pain
Emotion
1
Competitor & Data Analysis
Understand the target audience.
Customer Research
to do
Results
?????
A
Avatar A
49% of revenue
Age
28-42
AVG Cart
€68
Channel
Meta
Pain
Trust
B
Avatar B
23% of revenue
Age
18-27
AVG Cart
€42
Channel
Meta
Pain
Emotion
1
Competitor & Data Analysis
Understand the target audience.
Customer Research
to do
Results
?????
A
Avatar A
49% of revenue
Age
28-42
AVG Cart
€68
Channel
Meta
Pain
Trust
B
Avatar B
23% of revenue
Age
18-27
AVG Cart
€42
Channel
Meta
Pain
Emotion
1
2. Opportunity Mapping
We don't guess. We prioritise.
2
Top hypotheses
Start
H-01
Simplify checkout flow
+18% AOV
H-02
Trust badges on PDP
+9% CVR
H-03
Cold offer in the hero section
+23% AOV
H-04
Bundle upsell in basket
+14% AOV
H-05
Reviews above the fold
+12% CVR
2. Opportunity Mapping
We don't guess. We prioritise.
2
Top hypotheses
Start
H-01
Simplify checkout flow
+18% AOV
H-02
Trust badges on PDP
+9% CVR
H-03
Cold offer in the hero section
+23% AOV
H-04
Bundle upsell in basket
+14% AOV
H-05
Reviews above the fold
+12% CVR
2. Opportunity Mapping
We don't guess. We prioritise.
2
Top hypotheses
Start
H-01
Simplify checkout flow
+18% AOV
H-02
Trust badges on PDP
+9% CVR
H-03
Cold offer in the hero section
+23% AOV
H-04
Bundle upsell in basket
+14% AOV
H-05
Reviews above the fold
+12% CVR
Free shipping, for orders above €50
Number one of Europe
2 Year Warranty
Free shipping, for orders above €50
Number one of Europe
2 Year Warranty
+21% Uplift
+21% Uplift
Start A/B test
Page A
22.1k
Page B
9.3k
A/B test winner
Free shipping, for orders above €50
Number one of Europe
2 Year Warranty
Free shipping, for orders above €50
Number one of Europe
2 Year Warranty
+21% Uplift
+21% Uplift
Start A/B test
Page A
22.1k
Page B
9.3k
A/B test winner
Live A/B testing
Numbers & data decide.
Numbers & data decide.
Numbers & data decide.
3
Funnel & cold-friendly offers
Marketing to cold audiences.
Marketing to cold audiences.
Marketing to cold audiences.
Elias Fischer
Lena Hartmann
Niklas Berger
Emma Krause
Moritz Schäfer
Julia Neumann
Lukas Bauer
Sophie Richter
Felix Hoffmann
Anna Schulz
Jonas Wagner
Clara Müller
Tobias Becker
Laura Zimmermann
Simon Braun
Hannah Wolf
David Fuchs
Clara Müller
+
Elias Fischer
Lena Hartmann
Niklas Berger
Emma Krause
Moritz Schäfer
Julia Neumann
Florian Seidel
Katharina Vogt
Benedikt Maier
Lara Brandt
Philipp Engel
Mia Steinbach
Lukas Bauer
Sophie Richter
Felix Hoffmann
Anna Schulz
Jonas Wagner
Clara Müller
Tobias Becker
Laura Zimmermann
Simon Braun
Hannah Wolf
David Fuchs
Clara Müller
+
4
Fast Implementation
Implement quickly. Learn faster.
Implement quickly. Learn faster.
Implement quickly. Learn faster.
Day 1/2 — Analyse and Hypothesise
Day 1/2 — Analyse and Hypothesise
5
Rinse & repeat
Iterate & Scale.
6
Rinse & repeat
Iterate & Scale.
6
Rinse & repeat
Iterate & Scale.
6
Customers & Partners
This happens when your
shop converts properly.
This happens when your
shop converts properly.
This happens when your
shop converts properly.
“€77,000+ in additional monthly revenue within the first 5 A/B tests with a 43% win rate”
Till Rüther
CMO of LuckyHemp
Result
+21% Revenue per User
Lever
A/B Testing and Pre-Sell Funnels
"60% more revenue thanks to a successful shop relaunch and a sustainable CRO process"
Johannes Harms
Founder of CBDÍA
Result
+41% Conversion Rate
Lever
Shop relaunch and support
"Through A/B testing and building landing pages, we were only then really able to increase budgets on Google."
Fabian Ossyra
Founder of TheOtherWay
Result
Six-figure scaling in partner projects
lever
A/B Testing and Funnels
"Within just under 30 days, we were able to significantly increase our ad spend and scale profitably"
Lucas Huesgen
Founder of Tovara Germany
Result
+34% Revenue per User
Lever
A/B Testing and Pre-Sell Funnels
"Uplift for our main pages, PDP & homepage, through data-driven redesigns natively in the theme "
Moritz Thumann
CMO of Alb-Filter
Result
+17% Conversion Rate & +8% AOV
Lever
Data-driven redesign
"Successful product launches and more revenue per user through a sustainable system"
Marko Marjanovic
Founder of Sand&Fire
Result
16% more revenue per user
Lever
A/B testing and listicle implementation
"With an evergreen winning listicle and data-based A/B testing from a 2.1% to 3.2% conversion rate"
Aditya Bandodker
Founder of 7-figure NDA Brands
Result
from $100,000 to over $600,000 a month
Lever
A/B Testing and Pre-Sell Funnels
“€77,000+ in additional monthly revenue within the first 5 A/B tests with a 43% win rate”
Till Rüther
CMO of LuckyHemp
Result
+21% Revenue per User
Lever
A/B Testing and Pre-Sell Funnels
"60% more revenue thanks to a successful shop relaunch and a sustainable CRO process"
Johannes Harms
Founder of CBDÍA
Result
+41% Conversion Rate
Lever
Shop relaunch and support
"Through A/B testing and building landing pages, we were only then really able to increase budgets on Google."
Fabian Ossyra
Founder of TheOtherWay
Result
Six-figure scaling in partner projects
lever
A/B Testing and Funnels
"Within just under 30 days, we were able to significantly increase our ad spend and scale profitably"
Lucas Huesgen
Founder of Tovara Germany
Result
+34% Revenue per User
Lever
A/B Testing and Pre-Sell Funnels
"Uplift for our main pages, PDP & homepage, through data-driven redesigns natively in the theme "
Moritz Thumann
CMO of Alb-Filter
Result
+17% Conversion Rate & +8% AOV
Lever
Data-driven redesign
"Successful product launches and more revenue per user through a sustainable system"
Marko Marjanovic
Founder of Sand&Fire
Result
16% more revenue per user
Lever
A/B testing and listicle implementation
"With an evergreen winning listicle and data-based A/B testing from a 2.1% to 3.2% conversion rate"
Aditya Bandodker
Founder of 7-figure NDA Brands
Result
from $100,000 to over $600,000 a month
Lever
A/B Testing and Pre-Sell Funnels
“€77,000+ in additional monthly revenue within the first 5 A/B tests with a 43% win rate”
Till Rüther
CMO of LuckyHemp
Result
+21% Revenue per User
Lever
A/B Testing and Pre-Sell Funnels
"60% more revenue thanks to a successful shop relaunch and a sustainable CRO process"
Johannes Harms
Founder of CBDÍA
Result
+41% Conversion Rate
Lever
Shop relaunch and support
"Through A/B testing and building landing pages, we were only then really able to increase budgets on Google."
Fabian Ossyra
Founder of TheOtherWay
Result
Six-figure scaling in partner projects
lever
A/B Testing and Funnels
"Within just under 30 days, we were able to significantly increase our ad spend and scale profitably"
Lucas Huesgen
Founder of Tovara Germany
Result
+34% Revenue per User
Lever
A/B Testing and Pre-Sell Funnels
"Uplift for our main pages, PDP & homepage, through data-driven redesigns natively in the theme "
Moritz Thumann
CMO of Alb-Filter
Result
+17% Conversion Rate & +8% AOV
Lever
Data-driven redesign
"Successful product launches and more revenue per user through a sustainable system"
Marko Marjanovic
Founder of Sand&Fire
Result
16% more revenue per user
Lever
A/B testing and listicle implementation
"With an evergreen winning listicle and data-based A/B testing from a 2.1% to 3.2% conversion rate"
Aditya Bandodker
Founder of 7-figure NDA Brands
Result
from $100,000 to over $600,000 a month
Lever
A/B Testing and Pre-Sell Funnels
A process that works
Every result
starts with a test.
A system to scale.
Every result starts with a test
No measure without testing. Every optimisation is first validated as an A/B test before we implement it. What you see in our case studies are not coincidences, but results that the data has confirmed.
Product page
vs Sales page
Product page vs Sales page
Product page vs Sales page
We completely restructured the page layout. Away from the standard product page and towards a dedicated sales page with stronger social proof and an improved offer structure. The result: +20.58% conversion rate. 164 additional orders per month.
Generic images vs
optimised product images
optimised product images
optimised product images
A change, 44k uplift. Better product photos. Old images out, high-quality images with the relevant information in, thanks to in-depth data analysis.
The result: 536 additional orders per month and an RVP increase of just under 7%.
Broad heading vs
Angle-matched heading
Angle-matched heading
Angle-matched heading
We tested a broad-angle headline against the winning ad-angle headline on the winning listicle. This small copy change alone delivered an RPV uplift of 7.73%, which at the same time led to additional revenue of over €12,500+.
Your potential
This is how much revenue your shop loses
every month.
A system to scale.
See how much you are leaving on the table
Enter your current figures and see how much revenue your shop is currently leaving on the table.
Sand & Fire, Alb filter
and 103+ other brands trust SCAEL
What we do
This is how we make it possible.
This is how we make it possible.
This is how we make it possible.
Every process is based on over 103 customer projects and hundreds of tried-and-tested A/B tests.
Conversion rate optimisation
01
Funnel setup
02
Research & Offer Creation
03
Shop Relaunch
04
Shopify A/B test - last 30 days
today
Scael.de
Page A
€33689
€33689
+0%
+0%
Page B
€104841
€104841
+0%
+0%
Finish A/B test
Page A
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Page B
+21% Uplift
+21% Uplift
Conversion rate optimisation
Most shops lose 98% of their visitors and don’t know why. We analyse your entire funnel, find where revenue is being lost, and implement our SCAELING™ system to sustainably increase your conversion rate.
Conversion rate optimisation
Conversion rate optimisation
Most stores lose 95% of their visitors without ever knowing why. We analyse your entire funnel, find where revenue is leaking, and fix it, so more of your existing traffic turns into actual sales.
Most shops lose 98% of their visitors and don't know why. We analyse your entire funnel, find where revenue is being lost, and implement our SCAELING™ system to sustainably increase your conversion rate.
Most shops lose 98% of their visitors and don’t know why. We analyse your entire funnel, find where revenue is being lost, and implement our SCAELING™ system to sustainably increase your conversion rate.
Shopify A/B test - last 30 days
today
Scael.de
Page A
€33689
€33689
+0%
+0%
Page B
€104841
€104841
+0%
+0%
Finish A/B test
Page A
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Page B
+21% Uplift
+21% Uplift
Shopify A/B test - last 30 days
today
Scael.de
Page A
€33689
€33689
+0%
+0%
Page B
€104841
€104841
+0%
+0%
Finish A/B test
Page A
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Page B
+21% Uplift
+21% Uplift
Funnel Building
Funnel setup
Funnel setup
We build full conversion funnels engineered for cold traffic. Every step guides prospects from first click to purchase with as little friction as possible, so every euro you spend on ads converts.
We build funnels that convert cold audiences. Every step guides the user from the first click to the purchase with as little friction as possible. So every euro you put into ads also converts.
Sales
Revenue €0
Revenue €0
Ads
visitors0
visitors0
Meta
Budget €0
Budget €0
Build
Sales
Revenue €0
Revenue €0
Ads
visitors0
visitors0
Meta
Budget €0
Budget €0
Build
Sales
Revenue €0
Revenue €0
Ads
visitors0
visitors0
Meta
Budget €0
Budget €0
Build
Competitor Research
To Do
Results
???
Customer Research
To Do
Results
???
Offer Research
To Do
Results
???
Funnel Research
To Do
Results
???
Traffic Research
To Do
Results
???
Send Research & Offer Creation
Competitor Research
To Do
Results
???
Customer Research
To Do
Results
???
Offer Research
To Do
Results
???
Funnel Research
To Do
Results
???
Traffic Research
To Do
Results
???
Send Research & Offer Creation
Research & Offer Creation
Research & Offer Creation
Research & Offer Creation
Before touching anything, we dig into your market and dissect your competitors. We use those insights to craft an offer that speaks directly to cold traffic and builds trust from the first click.
Before we touch anything, we analyse your market and break down your competitors. We use these insights to develop an offer that speaks directly to cold traffic and builds trust from the very first click.
Shop Relaunch
Shop Relaunch
Sometimes a patch-up job isn't enough. We rebuild your Shopify store from the ground up, conversion-first, with every element designed to turn visitors into buyers from day one.
Sometimes optimisation isn’t enough. We rebuild your Shopify store from the ground up, conversion-first. Every element is designed to turn visitors into long-term customers from day one.
Free shipping on orders over €50
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Feel like yourself,
but more. Hydrated.
A serum for those who feel like
something is missing. Skincare-wise.
Start shop relaunch
Feel like yourself, but more.
A serum for those who feel like
something is missing. Skincare-wise.
94%
94%
agreed their face
was still there after use
Good skin
starts here.
The serum your skin has been waiting for.
SHOP NOW
€69,-
€69,-
Free shipping on orders over €50
Free shipping on orders over €50
Number one of Europe
2 Year Warranty
Feel like yourself,
but more. Hydrated.
A serum for those who feel like
something is missing. Skincare-wise.
Start shop relaunch
Feel like yourself, but more.
A serum for those who feel like
something is missing. Skincare-wise.
94%
94%
agreed their face
was still there after use
Good skin
starts here.
The serum your skin has been waiting for.
SHOP NOW
€69,-
€69,-
Customer testimonials
What our customers say.
What our customers say.
What our customers say.
Genuine feedback from our customers who work with us.
Genuine feedback from our customers who work with us.
”More profitable on Meta and Google thanks to SCAEL! Since we get most of our traffic through paid ads, we were looking for an agency that could help us with profitability and thus scaling. That was exactly our bottleneck.”
Lucas Huesgen
Founder of Tovara
“We have been working with Scael for 6 months now and are extremely satisfied. Good communication and rapid implementation have led to an immediate increase in revenue!”
Giulio Can
Founder of CBD&Chill
“ Working with Jonas and his team was 10/10. By far the best experience we have had with an agency. Great communication and every goal was exceeded. You get real results here ”
Niklas Eichten
Founder of Palmyles
“Fast communication, top expertise, and above all, initiative and proactive suggestions - everything you could wish for from a partner in the CRO field. We look forward to many more successful months and projects”
Jonas Kaab
Founder of Fragrens
“As a luxury interior brand, I was sceptical about CRO; I didn't want a shop full of timers and trust badges. Scael managed to increase our conversion rate without compromising our brand aesthetics. One of the few agencies that can do both: brand and performance.”
Marta Leitane
Founder of Casa di Lei
“ Fast communication, top expertise and above all initiative and proactive suggestions - everything one could wish for in a partner in the CRO field.
We look forward to many more successful months and projects ”Jonas Kaab
Founder of Fragrens
“ Working with Jonas and his team was 10/10. By far the best experience we’ve had with an agency. Great communication and every goal was exceeded. You get real results here ”
Niklas Eichten
Founders of Palmyles
” More profitable on Meta and Google thanks to Scael. Since we get most of our traffic via paid ads, we were looking for an agency that could help us with profitability and thus scaling. Because this was exactly our bottleneck. ”
Lucas Huesgen
Founder of Tovara
“As a luxury interior brand, I was skeptical about CRO; I didn't want a shop full of timers and trust badges. Scael managed to increase our conversion rate without compromising the brand's aesthetics. One of the few agencies that can do both: brand and performance.”
Marta Leitane
Founder of Casa di Lei
“ We have been working with Scael for 13 months now and are extremely satisfied. Even as a smaller shop, the collaboration is very worthwhile for us. Jonas has created a system that allows us to scale even in the CBD niche ”
Giulio Can
Founder of CBD&Chill
“ Fast communication, top expertise and above all initiative and proactive suggestions - everything one could wish for in a partner in the CRO field.
We look forward to many more successful months and projects ”Jonas Kaab
Founder of Fragrens
“ Working with Jonas and his team was 10/10. By far the best experience we’ve had with an agency. Great communication and every goal was exceeded. You get real results here ”
Niklas Eichten
Founders of Palmyles
” More profitable on Meta and Google thanks to Scael. Since we get most of our traffic via paid ads, we were looking for an agency that could help us with profitability and thus scaling. Because this was exactly our bottleneck. ”
Lucas Huesgen
Founder of Tovara
“As a luxury interior brand, I was skeptical about CRO; I didn't want a shop full of timers and trust badges. Scael managed to increase our conversion rate without compromising the brand's aesthetics. One of the few agencies that can do both: brand and performance.”
Marta Leitane
Founder of Casa di Lei
“ We have been working with Scael for 13 months now and are extremely satisfied. Even as a smaller shop, the collaboration is very worthwhile for us. Jonas has created a system that allows us to scale even in the CBD niche ”
Giulio Can
Founder of CBD&Chill
Free value
Do you want to know what
you leave lying around every day?
Get a free shop analysis with one of our CRO experts
Free value
Do you want to know what
you leave lying around every day?
Get a free shop analysis with one of our CRO experts
Free value
Do you want to know what
you leave lying around every day?
Get a free shop analysis with one of our CRO experts
Why us
Why SCAEL, and not a regular agency.
Why SCAEL, and not a regular agency.
Why SCAEL, and not a regular agency.
Visible results in ø
1
1
days
Revenue growth
More revenue.
Without more ad spend.
More revenue.
Without more ad spend.
More revenue.
Without more ad spend.
Ad spend
Revenue
![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 116 63" xmlns="http://www.w3.org/2000/svg"><defs ><linearGradient id="c90p01WNT-3323054334-linear-gradient" x1="0.49751243781094523" x2="0.5004975124378109" y1="0" y2="0.6000000000000001"><stop offset="0" stop-color="rgba(0, 96, 230, 0.3)"/><stop offset="1" stop-color="rgba(0, 96, 230, 0)"/></linearGradient></defs><g d="M 32.5 12 C 24.279 11.597 16.329 7.808 11 11.5 L 1.5 25.303 L 0 62 L 171 65 C 165.862 55.937 158.567 21.263 154 26.5 C 149.433 31.737 152.974 0.336 150.5 0 C 148.597 0 149.625 3 147 3.5 C 144.375 4 137.187 8.688 133 9.5 C 127.12 10.64 125.041 9.725 119.5 12 C 110.03 15.888 110 10 100 11.5 C 93.421 12.487 91.244 14.257 84 14 C 78.341 13.799 74 14 66.5 14 C 59 14 56 12.156 52 9.5 C 48 6.844 36.96 12.218 32.5 12 Z" fill="transparent" height="65px" id="hy4diOfQ0" transform="translate(-12.5 19)" width="171px"><path d="M 32.5 12 C 24.279 11.597 16.329 7.808 11 11.5 L 1.5 25.303 L 0 62 L 171 65 C 165.862 55.937 158.567 21.263 154 26.5 C 149.433 31.737 152.974 0.336 150.5 0 C 148.597 0 149.625 3 147 3.5 C 144.375 4 137.187 8.688 133 9.5 C 127.12 10.64 125.041 9.725 119.5 12 C 110.03 15.888 110 10 100 11.5 C 93.421 12.487 91.244 14.257 84 14 C 78.341 13.799 74 14 66.5 14 C 59 14 56 12.156 52 9.5 C 48 6.844 36.96 12.218 32.5 12 Z" fill="url(%23c90p01WNT-3323054334-linear-gradient)" height="65px" id="c90p01WNT" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="1" stroke="rgb(0, 96, 230)" width="171px"/></g></svg>)
Reporting
Reports that move you forward.
Reports that move you forward.
Reports that move you forward.
Only the most important KPIs that boost your revenue
Design & Development
Converts and looks good.
Converts and looks good.
Converts and looks good.
103+ D2C brands trust us.
Certified
Official partner.
Certified
Official partner.
Certified
Official partner.
FAQ
Frequently
Frequently
Frequently
asked
asked
asked
Questions.
Questions.
Questions.
Write to us if your question is missing.
How do you differ from other agencies?
We do not see ourselves as a classic agency; we are more like an in-house CRO team that implements a proven system into your existing funnel. Communication is extremely important to us, as it allows us to get to know your brand as quickly as possible. We also work with a maximum of 7 clients at the same time.
Which methods and tools do you use?
What does the process look like?
Do you guarantee results?
What do you need from us to get started?
Let's talk
Free
Free strategy call.
Free
Strategy call.
Strategy call.
We’ll sit down together and analyse your bottlenecks in the funnel.
More growthInsights
Concrete CRO levers, A/B tests and growth strategies from the practical experience of 103+ e-commerce brands.
Alt-Texte im E-Commerce: Pflicht nach BFSG
Seit dem BFSG (28. Juni 2025) sind Alt-Texte Pflicht. Warum sie weit mehr als eine gesetzliche Vorgabe sind, und wie du gute Alt-Texte für deinen Shop schreibst.
So erhöhst du deinen Average Order Value (AOV)
Der durchschnittliche Bestellwert ist einer der stärksten Wachstumshebel im E-Commerce. 7 Strategien, um deinen AOV systematisch zu steigern, ganz ohne mehr Werbekosten.
Conversion Rate Optimierung: Mehr Umsatz aus bestehendem Traffic
Mehr Traffic heißt nicht mehr Umsatz. Wie du mit Conversion Rate Optimierung aus bestehendem Traffic mehr herausholst, ohne zusätzliches Werbebudget.
Warum Listicles im Marketing funktionieren
„7 Gründe, warum…", kaum ein Format konvertiert so gut wie das Listicle. Warum es psychologisch funktioniert und wie du daraus ein Conversion-Tool machst.
Customer Lifetime Value (CLV): Schlüssel für nachhaltiges Wachstum
Nachhaltiges Wachstum entsteht durch Kundenbindung, nicht nur Neukunden. Was der Customer Lifetime Value ist, wie du ihn berechnest und gezielt steigerst.
ROAS verstehen und optimieren
Lohnt sich deine Werbung wirklich? Was der Return on Ad Spend aussagt, welche Werte gut sind und mit welchen Strategien du ihn steigerst.
Warenkorbabbrüche vermeiden: 10 Tipps für Online-Shops
Bis zu 65 % der Warenkörbe werden nie gekauft. Warum Kunden abbrechen und 10 konkrete Maßnahmen, mit denen du dieses stille Umsatzleck schließt.
Alt-Texte im E-Commerce: Pflicht nach BFSG
Seit dem BFSG (28. Juni 2025) sind Alt-Texte Pflicht. Warum sie weit mehr als eine gesetzliche Vorgabe sind, und wie du gute Alt-Texte für deinen Shop schreibst.
So erhöhst du deinen Average Order Value (AOV)
Der durchschnittliche Bestellwert ist einer der stärksten Wachstumshebel im E-Commerce. 7 Strategien, um deinen AOV systematisch zu steigern, ganz ohne mehr Werbekosten.
Conversion Rate Optimierung: Mehr Umsatz aus bestehendem Traffic
Mehr Traffic heißt nicht mehr Umsatz. Wie du mit Conversion Rate Optimierung aus bestehendem Traffic mehr herausholst, ohne zusätzliches Werbebudget.
Warum Listicles im Marketing funktionieren
„7 Gründe, warum…", kaum ein Format konvertiert so gut wie das Listicle. Warum es psychologisch funktioniert und wie du daraus ein Conversion-Tool machst.
Customer Lifetime Value (CLV): Schlüssel für nachhaltiges Wachstum
Nachhaltiges Wachstum entsteht durch Kundenbindung, nicht nur Neukunden. Was der Customer Lifetime Value ist, wie du ihn berechnest und gezielt steigerst.
ROAS verstehen und optimieren
Lohnt sich deine Werbung wirklich? Was der Return on Ad Spend aussagt, welche Werte gut sind und mit welchen Strategien du ihn steigerst.
Warenkorbabbrüche vermeiden: 10 Tipps für Online-Shops
Bis zu 65 % der Warenkörbe werden nie gekauft. Warum Kunden abbrechen und 10 konkrete Maßnahmen, mit denen du dieses stille Umsatzleck schließt.